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Dion Lee

Dion is a New York‑based creative director and art director working at the intersection of motion design, brand systems, and AI‑powered storytelling.

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Dion Lee



︎ CONTACT.


Featured work
    Prompt Works
    The Lonely Little Flame
    City of 9 Lives
    General World Models
    Bias in AI

Editorial & Series
    By Design
    Ezra Klein on Vox
    Explained
    Data Viz
    False Positive
    Level Playing Field
    Flow Thinking
    Winter Sports Week
    Lede Illustrations

Special Projects
    Paper Experiments
    Too Cool For School
    Comfort Women


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Winter Sports Week, Vox



Visual identity and production design for Vox’s Emmy‑nominated video series celebrating the 2022 Winter Olympics.




Winter Sports Week was a five‑video editorial package exploring the 2022 Beijing Winter Olympics — from aerodynamics and concussions to climate change and the science behind competition. The series was nominated for an Emmy in Outstanding Graphic Design & Art Direction in 2023.



As Art Director, I developed the visual identity and led a physical‑prop‑driven production approach, favoring on‑camera visuals over purely digital animation. Inspired by vintage ski passes and Olympic memorabilia, we designed and built tactile elements — from hand‑cut paper props to miniature models — that grounded the storytelling in physical textures.




Over a week of preparation, our team fabricated all the visual anchors in‑house, then filmed them over two days in the Vox studio with a skeleton crew. This hands‑on process brought a playful, tangible quality to the series, kept production nimble, and created a cohesive visual language across all five episodes.


Episodes:

⮕The hidden reason Olympic sledding is so dangerous
⮕The Italy-Switzerland border is melting
⮕Why the Olympic monobob event is only for women
⮕The secret to winning a short track speed skating race
⮕Why ski jumpers hold their skis in a V


Credits
Art Direction: Dion Lee
Design, Animation: Estelle Caswell, Christophe Haubursin, Sam Ellis, Kim Mas, Laura Bult, Ed Vega, Stephanie Swart, Matt Dunne
Producers: Marie Casione, Christophe Haubursin, Sam Ellis, Kim Mas, Laura Bult, Ed Vega
Supervising Producer: Cath Spangler
Production Manager: Ashley Sather
DP: Mimi D’Autremont
Executive Producer: Mona Lalwani

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