Explained, Netflix
Logo, title sequence, and art direction for Vox’s first Netflix series.
The project marked Vox’s transition from YouTube to Netflix. I designed the title sequence and led art direction and motion for the Season 1 episode The Female Orgasm.
The brief was simple and tricky: explain an intimate topic without showing anything explicit.
The solution was abstraction — animation, diagrams, hand-drawn text, and tactile textures. A design choice informed by clarity, sensitivity, and the realities of working in an open office.
Selected style frames:
Trailer: